Invisionary Media, a division of Aircards Studio, has unveiled its flagship AI-powered interactive display, LUX-75, at NVIDIA GTC 2026.
The system is being showcased at the Lenovo booth (#431) in the Expo Hall, where Invisionary Media has been invited to demonstrate how physical AI experiences can transform high-traffic foot-environments into intelligent media platforms.
Powered by Lenovo ThinkStation hardware and NVIDIA GPU technology, the LUX-75 is a next-generation interactive display engineered to bring AI into real-world environments, enabling real-time interaction among people, intelligent systems, and digital content.
At GTC, visitors to Lenovo’s booth can experience the LUX-75 through two demonstrations showcasing how AI and computer vision power real-world engagement.
The first is an AI-powered virtual kit try-on experience inspired by the 2026 FIFA World CupTM, where visitors snap a photo and instantly see themselves wearing different national team-inspired kits. The immersive experience highlights how virtual try-on technology can create engaging retail-style activations that help users visualise products in a fun and shareable way.
Visitors can also take on an interactive football challenge, where players become the goalkeeper and use their body movement to save incoming shots on goal. Using real-time body tracking powered by the display’s depth camera and computer vision, the experience shows how the LUX-75 can power responsive games and highly engaging content.
Together, the demonstrations highlight how AI-powered displays can deliver interactive media formats in high-traffic environments such as retail, events, and sports venues.
The LUX-75 is Invisionary Media’s flagship interactive display, powered by the Invisionary platform, combining purpose-built hardware, on-device AI processing and an immersive application layer designed to deliver interactive media experiences in real-world environments.
The platform also includes a cloud-based CMS for managing deployments across multiple locations, alongside a growing library of ready-to-launch interactive applications that enable operators to roll out campaigns and experiences at scale.
Each unit integrates:
These technologies enable brands, venues and operators to deliver real-time interactive media formats that audiences can see, touch and participate in.
Real-World Analytics (RWA), built into the Invisionary platform, provides insight into audience engagement, dwell time and interaction behaviour, helping organisations measure performance and optimise interactive media deployments.
Unlike traditional digital signage displays that simply broadcast static or video content, LUX-75 is purpose-built interactive media infrastructure, enabling AI-powered engagement formats that respond to audience interaction, generate dynamic content and deliver measurable engagement insights.
Invisionary Media’s showcase forms part of Lenovo’s presence at NVIDIA GTC, where the company is demonstrating new AI-driven applications powered by accelerated computing as part of its groundbreaking work bringing AI to the Sports industry.
The collaboration highlights how Lenovo ThinkStation hardware, NVIDIA accelerated computing and the Invisionary platform work together to power a new generation of AI-driven media environments.
“We believe the future of AI isn’t just digital, it’s physical,” said Phil Scales, Head of Product at Aircards Studio.
“With LUX-75, we’re bringing AI into real-world environments where people can interact with it naturally. By combining Lenovo ThinkStation workstation hardware with NVIDIA GPU acceleration, we can deliver these experiences in real time within high-footfall locations, enabling new forms of audience engagement and interactive media."
To learn more about the LUX-75, visit invisionary.co or speak with the Aircards Studio team to see how this can be deployed for your brand, organisation or agency.
Invisionary Media is a division of Aircards Studio.