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Aircards created the NICEverse, a highly innovative WebXR gaming platform for NICE, a leading global software company. Enabling over 7,500 NICE employees to login securely and compete in a variety of Web-based Mixed Reality mini-games.


Nir Keinan, VP Human Resources at NICE, said “…we couldn’t have asked for a better partner than Aircards to design, build and lead the NICEverse campaign. The Aircards team was super creative, highly responsive, fun to work with, and committed to delivering on time. All these led to an extraordinary success.”

Unique Gaming System

The platform featured 6 unique mini-game experiences, including timed puzzle games, scavenger hunts, asteroid avoidance and platform games. The players could play Singleplayer or invite up to 3 friends to their lobby and play in Multiplayer mode. In addition, it also featured both Practice or Qualifying modes, with the latter counting towards their official score on the global leaderboard. The top NICEverse players at the end of competition were rewarded with an amazing family trip to Disneyland.

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Highly Engaging

The NICEverse campaign was an outstanding success. Over 60% of all NICE employees registered to compete on the platform, which was the highest employee participation rate they had ever registered in all of their previous annual competitions.

Players completed on average over 60 game missions each - the performance statistics of this campaign set new records for Web-based Mixed Reality gameplay. 

Key features

Global Leaderboard

Players scores were ranked and displayed on a live global leader board to increase the competitiveness of the gaming competition.

Real-time Multiplayer

Up to 4 players can join the same lobby and play together from anywhere in the world. Players can share their lobby link via social media, messaging, QR code or email.

Performance statistics

Missions Completed

Game Missions Completed

Social Sharing

Social Media Shares